I was scrolling through Twitter the other day, a Marmite-kind-of social platform. Having recently been made aware of the prevalence of the site as a marketing tool, I started observing the ways in which Twitter users describe (and somewhat, market) themselves in their bio.
With limited character space it can prove difficult to describe yourself effectively.
Even so, I noticed a pattern and the following is how I categorised it:
Each account is made for different purposes: business or personal. Depending on that purpose, individuals portray themselves in a certain way, which allows for potential. For example, in the top right profile, the individual simply states that they are a graphic designer. The purpose of this account may well be to show off pieces of work and\or network, which allows for potential jobs/work to be gained.
For someone with an indescribable fascination with words and their manipulation, ironically I find it hard to sum myself up.
See below, my Twitter bio:
It is clear what my main identity is (at least I hope it is), by outlining what I study, what I like and what I want to do. However, the most notable thing for me is that I describe myself as 'aspiring' to be a content/copywriter. What exactly do I mean by 'aspiring?' Doesn't aspiration suggest moving towards being something that you are not already?
Yet I am already a creator of content, much like all other internet users who post photos, videos or written content online.
I realised that subconsciously I have conformed to this three-step strategy. The primary purpose of my Twitter account is to form a network with like-minded individuals. Therefore I portray myself simply so that I can engage with other writers, artists etc. And what potential does this give me? The potential to create a cohesive community, within which I can share and find enjoyable, engaging content.
I very much think that this is the same for every internet user, ask yourself three questions:
What is your purpose online? How do you portray that? And what potential does this give you?
Previous post: World Oceans day and why we should celebrate it.
See more posts: https://georgi3porgi3.blogspot.co.uk/
With limited character space it can prove difficult to describe yourself effectively.
Even so, I noticed a pattern and the following is how I categorised it:
- purpose
- portrayal
- potential
Each account is made for different purposes: business or personal. Depending on that purpose, individuals portray themselves in a certain way, which allows for potential. For example, in the top right profile, the individual simply states that they are a graphic designer. The purpose of this account may well be to show off pieces of work and\or network, which allows for potential jobs/work to be gained.
Whereas the Twitter user that describes themselves as SaaS Founder and CEO, is more likely using Twitter to sell themself or a service. The inclusion of a weblink suggests the account is intended to drive 'potential' traffic to another website.
For someone with an indescribable fascination with words and their manipulation, ironically I find it hard to sum myself up.
See below, my Twitter bio:
It is clear what my main identity is (at least I hope it is), by outlining what I study, what I like and what I want to do. However, the most notable thing for me is that I describe myself as 'aspiring' to be a content/copywriter. What exactly do I mean by 'aspiring?' Doesn't aspiration suggest moving towards being something that you are not already?
Yet I am already a creator of content, much like all other internet users who post photos, videos or written content online.
I realised that subconsciously I have conformed to this three-step strategy. The primary purpose of my Twitter account is to form a network with like-minded individuals. Therefore I portray myself simply so that I can engage with other writers, artists etc. And what potential does this give me? The potential to create a cohesive community, within which I can share and find enjoyable, engaging content.
I very much think that this is the same for every internet user, ask yourself three questions:
What is your purpose online? How do you portray that? And what potential does this give you?
Previous post: World Oceans day and why we should celebrate it.
See more posts: https://georgi3porgi3.blogspot.co.uk/
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